TechSupport! Interactive is a UK-based hybrid games studio creating physical electronic tabletop games for in-real-life social play. Our first product is a premium tabletop device targeting social venues where young adults aged 18–30 gather for nights out.
The problem. The social gaming market is booming, but existing options (darts, board games, pool, quizzes) involve setup, pieces, staffing, dedicated space, or a less premium aesthetic. There is a gap for immediate, tactile, zero-setup tabletop entertainment that fits naturally on a drinks table and matches a venue's quality standard.
The solution. A premium electronic tabletop game that is immediate, tactile, simple, fast, fun and aesthetically pleasing — with no setup, no pieces and no staff involvement. Venues gain longer dwell time, increased drink sales and organic social media content.
Positioning: "Bringing the arcade to the table, not taking customers to the arcade area."
Year-one focus. Deliberately single-product: get the first game to market and prove traction. The longer-term vision (contingent on traction) is a catalogue of tabletop arcade games sharing the same footprint, connected leaderboards, and a travelling arcade for corporate events.
The market. TAM of £33,000,000, with a SAM of £7,500,000. Global location-based entertainment is projected to grow from $7.4bn (2025) to $49.2bn (2033); the UK food hall sector grew 31% in 2025.
Traction. 2 pre-production prototypes ready to pitch; successful field-trial and playtesting data; an identified venue pipeline; and a joinery supplier and electronics consultant engaged.
Business model. B2B unit sales at £400 + VAT per unit, with a gross margin of 68.8%. Year-one production is pay-to-order with 50% deposits.
The ask. £65,000 investment to take the business from pre-production prototype to revenue-generating trading within 12 months.
Financial forecast. Year 1 — 100 units, £40,000 net revenue, £27,500 gross profit, closing cash £39,652.04.
Year 2–3 indicative targets: £225,000 and £680,000.
Investment structure. UK Limited Company, 100% founder-owned pre-investment, open to SEIS.
| Metric | Value |
|---|---|
| MRR | £0 |
| ARR | £0 |
| Year-end customers | 0 |
| Total units | 100 |
| Revenue (year) | £40,000 |
| Gross profit | £27,500 |
| Gross margin | 68.8% |
| Operating costs | £58,547.96 |
| EBITDA | £-31,047.96 |
| Closing cash | £39,652.04 |
| Lowest cash | £27,480.02 |
| Break-even units/month | 17.74 |
| Break-even month | Jun 27 |
| Runway (months) | 8.10 |